Raiffeisen Business App

Raiffeisen Business App

2020–2022

10x faster money transfers for business owners

10x faster money transfers for business owners

My team and I enhanced payment flows for business owners
in a B2B app for Austria's largest bank in , which has over
2.9 million customers in the Russian quarter.


We successfully rolled out a new fast payment flow for business owners, enabling instant, 24/7 transfers to their accounts instead of the previous 3 business days.

Challenges

Challenges

Users' view — The bank doesn’t allow fast
cash-outs to other banks. It closes at 7 PM, doesn’t process transfers on weekends, and takes 3 business days.

Users' view — There is no opportunity in the bank to cash out money fast to my private account to another bank.

We cant send money on weekends sent on weekends, and transfers take 3 business days

Exploring ways to speed up payments

Exploring ways to speed up payments

Firstly, we explored current solution that we han in the B2C app aplready. Then we understood that we can reuse the same technology but for business payments.


Already integrated into Raiffeisen Bank's B2C app, it has grown rapidly since 2019.


So, we decided to reuse this technology for our B2B app.

Learn more about the technology

Learn more about the technology

Developed by the National Bank of Russia, this technology enables 24/7 phone transfers across 200+ banks with 0% commission.

The chart below illustrates the technology's rapid growth since 2019.

Market research

Market research

We also researched current solutions in the B2C market and found that everyone used the same technology for fast money transfers.

So, we decided to reuse this technology for our B2B app.

Solutions

Solutions

One click to instantly activate and start a fast money transfer

One click to instantly activate and start a fast money transfer

Our first approach showed a data-entry screen, but low activations led us to a one-click activation landing.

Various entry points for transfer activation

Various entry points for transfer activation

Fast recepient phone number search

Fast recepient phone number search

To simplify payments, I integrated the contact list, prioritizing the owner's number while allowing transfers to any number.

Easy access to the popular banks

Easy access to the popular banks

There are more than 200 banks listed, so I've placed the top 5 banks at the forefront, with Raiffeisen Bank taking top priority.

Full payment scenario

Full payment scenario

Results

Results

CR to successful payment

CR to successful payment

62%

62%

App penetration growth

App penetration growth

+11,5%

+11,5%

Transfer time

Transfer time

3 days Few minutes

3 days Few minutes

Next project → Main screen redesign

Next project → Main screen redesign

Feel free to connect
with me on LinkedIn❤︎

Feel free to connect
with me on ⟶ LinkedIn❤︎